AI that works for your salon,even when you're not
You’re a hairstylist, barber, or beauty specialist. Not a receptionist, not a marketer, not an accountant. Optios’ AI tools take care of that work: calls are answered, your campaigns keep running, and your calendar fills up—even when you’re busy with a client. That way, your attention stays where it belongs.
- Phone Is there anywhere I can get my hair colored this week? Thursday at 2:00 p.m. or Friday at 10:30 a.m. are still available.
- Campaign in Your Region Ad seen by 8,400 people in your area. New client booked the appointment themselves: Tuesday at 9:30 a.m., balayage.
You were standing by the chair. Meanwhile, the schedule was filling up.
Example
Less administrative work, more time for your customers.
A typical workday is filled with tasks that have nothing to do with your core business: answering the phone, dealing with the same questions, follow-ups, and marketing. Our AI tools take care of all that. They work with your own Optios data and deliver everything to one place: your calendar.
Short answer
Optios currently has two AI-driven components: Voice AI, a phone assistant that answers calls and schedules or cancels appointments, and the Salon Marketing Hub, which sets up and tracks campaigns and customer promotions for you. Optios Pay handles your payments as well. Connect, which brings together all your software related to the same salon data, is coming soon. Everything works in Dutch and French, even outside your business hours, and syncs directly with your Optios calendar.
Voice AI
Answer your phone when your hands are full, and schedule the appointment right away.
- Available day and night
- Schedules and cancels in your calendar
- Uitgebreide rapportage van de gesprekken in je software
Salon Marketing Hub
We create and manage your campaigns. You only see the bookings that result from them.
- Ads in Your Area
- One monthly payment, budget included
- Billed based on bookings, not clicks
Optios Pay
Paying at a register that knows your schedule, with an accurate daily closing.
- Cash register, payment terminal, and calendar all in one
- Live Revenue per Employee
- Flexee or Fixed—the choice is yours
Connect
Brings your AI tools, your marketing, and your other software together around the same salon data.
- All your tools communicate with each other
- Smart Actions Across Systems
- Integrations and API
None of these tools can replace your professional expertise. They take care of the administrative tasks so you can focus on what you set out to do: treating your patients.
The phone that's always answered.
Je telefoon gaat midden in een behandeling. Amélie neemt op in naam van je salon, antwoordt op de vragen die je elke dag krijgt en legt de afspraak vast op een uur dat echt vrij is. Boeken en annuleren doet ze beide. En je hoeft ons niet op ons woord te geloven: in je software vind je een uitgebreide rapportage van de gesprekken.
- Is there anywhere I can get my hair colored this week?
- Thursday at 2:00 p.m. or Friday at 10:30 a.m. are still available.
- Thursday works—go ahead and do that.
Your salon was already closed. The appointment is still scheduled for the next morning in your calendar.
Sample Conversation
- Day and night
- Dutch and French
- Booking and Cancellation
- Uitgebreide rapportage
Don't judge it based on what's on paper. Call her.
You have to hear an AI on the phone for yourself. Call the number shown here and ask the questions your customers ask: to schedule an appointment, cancel one, or ask when you're open. It won't cost you anything, and no one is listening in.
- Records while you're at work
- Book and cancel directly in your calendar
- Speaks Dutch and French
Marketing that keeps going even while you're at the chair.
Advertising is a specialized field—and it’s not your area of expertise. We determine the strategy, create the ads, launch them in your area, and adjust them every month. Each ad links to your booking page, so you won’t get a report full of clicks—you’ll see appointments and what each one cost.
There are still openings this week at a salon near you
Choose a time that works for you, even in the evening.
- 13:15 Knippen — Lien Vaste klant
- 2:30 p.m. Haircut + Color New customer
- 4:00 p.m. Beard trim — Sam Regular customer
An ad is only successful when you have an appointment in your calendar.
Sample figures.
- One monthly payment
- Budget included
- Updated monthly
- Billed based on bookings
Paying at a checkout that knows your schedule.
One terminal, no second contract, no need to enter amounts twice. Whatever you charge is immediately assigned to the correct appointment and the correct employee.
Optios Pay isn't AI, and we won't market it as such. It's listed here because it does the same thing: it eliminates manual tasks and brings more of your salon's operations together in one place. And the more that comes together there, the more the AI tools can do for you.
- Women's Hairstyles €42,50
- Coloring €45,00
And that's just the beginning.
We’re continuing to build tools that make your day easier. The next big feature is called Connect. No date, no promises—just the direction.
Connect: All your software integrated around the same salon data.
Your point-of-sale system, your bookings, and your customer history are already integrated. With Connect, you’ll also get the tools you currently use separately, plus an API for anything we haven’t provided ourselves. Enter it once, and it’s entered everywhere.
Why this matters for AI: an assistant can only act on what she sees. The more of your salon is in the same environment, the more work she can take over without you having to retype anything.
What It Offers
- All your tools communicate with each other
- Smart Actions Across Systems
- Integrations and an open API
- Your salon dates as the driving force behind everything
How much it costs
Honesty up front—no fine print.
A salon with fifteen calls a week doesn't pay the same as one with 150, and we're not going to treat them the same. In half an hour, we'll review your volume and break down the numbers: what it costs, and what a busy phone line and an ongoing campaign bring in.
A calmer atmosphere at the front desk.
than 1,700 customers now book online. Optios has made things run more smoothly at the salon
“Being able to offer is my favorite feature. That way, we don’t waste valuable time, and customers can sometimes book an appointment unexpectedly quickly
Frequently Asked Questions About AI in Your Salon.
Which salon software has AI features?
What is an AI voice assistant?
Can I see what the AI has done for me?
What does the Salon Marketing Hub do?
What is Connect?
What does Optios' AI do automatically?
Will AI replace my front-desk staff?
Is AI included in my package?
What happens to my customers' data?
Read more
Do what you're good at. We'll take care of the rest.
In half an hour, we'll take a look at your phone, your calendar, and your marketing, and you'll get to test the AI yourself before a single customer uses it. No presentation—just a conversation.
14-day free trial · ★★★★★ 4.8/5 on Google · 3,500+ salons